FasTags partners with city to promote Census 2010

FasTags was selected by the U.S. Census Bureau and the city of Goodyear, Arizona, as a great give-away to promote the 2010 Census.

These fun and durable ID tags are custom designed and include strong co-branding messages that promote participation in the Census, the vibrant community of Goodyear, and the exciting events hosted or sponsored by the city.

City of Goodyear - Census 2010 Package

City of Goodyear - Census 2010 Package

The cost of the tags is paid for through the U.S. Census MicroPurchase Partnership Program, which provides up to $2,999 to buy items to distribute at events sponsored by cities, counties, NGOs, community organizations, faith-based groups and others. There is no limit on the number of separate requests that can be made by various departments, groups, or activity leaders within a single organization. Goodyear, for example, submitted a dozen micropurchase applications, which were all approved by that city’s regional Census representative.

“We wanted something different from the ordinary give-aways like pens and sticky-notes,” said Nora Fascenelli, public information officer for the city of Goodyear. “FasTags were perfect because the vendor was able to do a custom co-branded design with Goodyear’s logo and the Census logo. There are inserts than can be printed with whatever message we want. The tags pack flat and are super lightweight to carry to event venues.”

FasTags come individually packaged. Write a name and contact info on the shrinkable, high-tech plastic, pop it in the oven for a few minutes, and tag everything from school backpacks, gym bags, and computer bags to mp3 players, digital cameras, and even the family pet. The tags start out as a nice, large surface upon which information can be easily written. After just five minutes in the oven, the tag shrinks into a lightweight, durable tag small enough for today’s compact electronics, yet big enough to be easily spotted on any airport’s luggage carousel.

Vendors are paid by credit card, directly by Census officials. That means no waiting for invoices to clear and no procurement hassles.


For more information, contact FasTags toll-free at 866-412-6860 or by email at cynthia@fastags.com. To learn more about partnering opportunities and the 2010 Census, visit http://2010.census.gov/partner

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